Case Study: Custom Banner Lab's Project for GRÝS Tallow Lotion Brand - Custom Pull Up Banner
Client Overview:
GRÝS is an all-natural grass-fed, grass-finished beef tallow lotion. GRÝS is made from only the highest quality fat that has been rendered at low temperatures to remove all of the impurities. The result is an all-natural, smooth, creamy, nutrient-dense balm.
Nearly all first peoples, from Native Americans to Australian Aboriginals understood the healing and soothing power of rendered fat, also called tallow. There are numerous archived references to its use as a base for healing salves, ointments, and skin creams.
As people become more conscious of the risks and skin irritations associated with so many of the chemicals found in "modern" skin lotions and creams, many are seeking a more natural (and effective) alternative. GRÝS is that alternative!
The Custom Pull Up Banner Design Process with Custom Banner Lab:
As a start-up skincare brand, GRÝS needed several display pieces to promote their new grass-fed beef tallow lotion. Although they had a small budget to work with, they needed BIG IMPACT at the shows and sales events on their schedule. CustomBannerLab recommended one of our best-selling custom pull up banner - the BLADE 36 Retractable Banner Display. When it comes to the biggest bang for your buck, it's hard to beat a custom pull up banner.
GRÝS wanted a custom graphic that not only displayed their logo and product information but also a full-color photo of their best-selling product: 4 oz. Grass-Fed Grass-Finished Whipped Tallow Lotion. It was important to them that this photo be printed in stunning high resolution so that it portrayed their product in the best light possible. They also had a very specific "BLUE" color for their brand. From working with other printers in the past, they had concerns whether this blue would print correctly on their custom pull up banner. It needed to match the color in their other promotional materials such as brochures and signage that they already had.
Below is the photo and specific blue color they wanted.
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Our Custom Pull Up Banner Solution:
For this specific project, CustomBannerLab recommended our most durable custom pull up banner display. Our BLADE 36 Banner Display is 36-inches wide x 83.25-inches tall. It commands attention on any display floor or trade show. It also rolls up and fits into a case that is only 9-inches wide x 5-inches deep x-40-inches long. It can easily be taken in a car, on a plane, and carried into a venue.
To match their specific blue Pantone color, our production staff printed several sample swatches and compared those to GRÝS's existing printed material and brochures. Press checks like this are essential when ensuring a perfect color match for companies with very specific brand colors. This type of customer service and attention to detail is something that we take pride in as a company. Our goal is comes along side brands as a long term print partner. We treat our customer's brand as if it were our own! Whether working with a start-up tallow lotion company like GRÝS or a well-known university, our dedication to perfection is the same.
Key Features of our BLADE 36 Custom Pull Up Banner Display:
- Aluminum and steel construction: Because we value long lasting relationships with our clients, our products must be durable and long-lasting as well. We only use products and hardware with a proven track record and that will stand the test of continued use over time.
- Weighs 14 lbs: Events and trade shows can be stressful. The weight your custom pull up banner should not add to that stress. It should be lightweight, easy to manage, and easy to set-up for all people, regardless of strength, weight, stature, or height.
- Includes carrying case: The included padded canvas carrying case ensure the custom pull up banner will be protected during travel. Even checked baggage handlers can't damage this pull up display because the case is so nice and durable.
- Holds a 36" wide x 83.25" tall graphic: The graphic in our BLADE 36 custom pull up banner display towers over any booth. It captures the attention of anyone walking by or visiting the booth. But, at less than 9-inches deep, this banner can be tucked behind a table, against a wall, or out of the way of foot traffic in busy venues.
- 1 year warranty: All of our custom pull up banners carry a 1-year no questions asked warranty. If something fails we will fix it or replace it and get your back on the road in no time.
The Outcome for this Custom Pull Up Banner Collaboration:
The collaboration between Custom Banner Lab and GRÝS Tallow Lotion Brand led to the creation of a custom pull up banner display that GRÝS can be proud of for years to come. It not only features their best-selling product in ultra-high-resolution detail but also color matches their specific company "blue" color. With a print partner that can grow with their brand, GRÝS now has one less business detail to worry about. Whether it's reprinting existing artwork or color matching for future projects, we keep all files on hand for every client for fast and efficient order turn-around.
Ready to Elevate Your Brand at Events?
Is your company or organization looking to elevate its event presence with a custom pull up banner display? Custom Banner Lab specializes in turning your vision into a reality with pull up banners and a wide variety of other trade show visual graphics.
Learn more about our Custom Pull Up Banners here: